{"product_id":"oceaura-rice-brightening-exfoliating-face-serum-100ml","title":"OceAura Rice Brightening Exfoliating Face Serum 100ml","description":"\n\u003cp\u003eReveal your most radiant, luminous complexion with the \u003cstrong\u003eOceAura Rice Brightening Exfoliating Face Serum\u003c\/strong\u003e — a 100ml daily facial ampoule formulated with the power of \u003cstrong\u003erice bran water and niacinamide\u003c\/strong\u003e to gently exfoliate, deeply nourish, and visibly brighten your skin. Whether you're targeting dullness, uneven texture, or stubborn blackheads, this lightweight yet effective serum works to leave your face feeling clean, soft, and glowing every day.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2\u003eWhy You'll Love This Serum\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGently Exfoliates:\u003c\/strong\u003e Dissolves dead skin cells, blackheads, and impurities for a noticeably cleaner, smoother complexion — without harsh scrubbing.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Nourishes skin from within to maintain moisture balance, so you can exfoliate without any tight or dry feeling.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrightening Formula:\u003c\/strong\u003e Rice bran water and niacinamide work together to fade dullness and boost your skin's natural radiance.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAll Skin Types Welcome:\u003c\/strong\u003e Mild, gentle ingredients make this suitable for sensitive, oily, dry, and combination skin alike.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Lightweight liquid formula is designed for easy, everyday application as part of your skincare routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Bran Water:\u003c\/strong\u003e A time-honoured brightening ingredient packed with vitamins and antioxidants that help even skin tone and restore softness.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNiacinamide (Vitamin B3):\u003c\/strong\u003e Clinically recognised for its ability to reduce the appearance of pores, dark spots, and uneven skin tone.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e OceAura\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 100ml \/ 100g\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFormulation:\u003c\/strong\u003e Liquid Serum (Ampoule)\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e Rice Bran Water, Niacinamide\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSkin Type:\u003c\/strong\u003e All skin types\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShelf Life:\u003c\/strong\u003e 3 years\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e Store in a cool, dry place away from direct sunlight\u003c\/li\u003e\n  \u003cli\u003e\u003cstrong\u003eMade in Mainland China\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eCleanse and thoroughly dry your skin.\u003c\/li\u003e\n  \u003cli\u003eApply an appropriate amount evenly to the face, neck, arms, legs, or other target areas.\u003c\/li\u003e\n  \u003cli\u003eGently massage in circular motions to promote absorption and circulation.\u003c\/li\u003e\n  \u003cli\u003eFollow with your regular moisturiser for best results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eWhat's in the Box\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e1 × OceAura Rice Brightening Exfoliating Face Serum (100g)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003ePair It With These Fan Favourites\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/10-pack-24k-gold-hyaluronic-acid-face-masks-korean-skincare\"\u003e10-Pack 24K Gold Hyaluronic Acid Face Masks – Korean Skincare\u003c\/a\u003e — layer a hydrating mask over your serum routine for a spa-worthy glow.\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/10-in-1-biotin-hair-mask-keratin-collagen-all-hair-types\"\u003e10-in-1 Biotin Hair Mask – Keratin \u0026amp; Collagen All Hair Types\u003c\/a\u003e — complete your self-care ritual from head to toe.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFor more information on how niacinamide and other skincare ingredients affect your skin, visit the National Institutes of Health (NIH) – PubMed Central research on niacinamide in skincare.\u003c\/p\u003e\n\n\u003cp\u003eLearn more: \u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/South_Korean_beauty_standards\" target=\"_blank\" rel=\"noopener\"\u003eSouth Korean beauty standards\u003c\/a\u003e\u003c\/p\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4\u003eQ: What skin types is the OceAura Rice Brightening Exfoliating Face Serum suitable for?\u003c\/h4\u003e\n\u003cp\u003eA: This rice brightening face serum is formulated with mild, gentle ingredients that make it suitable for all skin types, including sensitive, oily, dry, and combination skin. If you have particularly reactive skin, we recommend doing a patch test on a small area before applying it to your full face.\u003c\/p\u003e\n\n\u003ch4\u003eQ: How often should I use this exfoliating face serum?\u003c\/h4\u003e\n\u003cp\u003eA: The OceAura Rice Brightening Serum is designed for daily use. Apply it after cleansing as part of your morning or evening skincare routine, then follow with a moisturiser. Consistent use helps maximise the brightening and smoothing benefits of rice bran water and niacinamide.\u003c\/p\u003e\n\n\u003ch4\u003eQ: Can I use this serum on my body as well as my face?\u003c\/h4\u003e\n\u003cp\u003eA: Yes! The instructions recommend applying it to the face, arms, legs, and other areas of the body where you want to exfoliate, soften, and brighten the skin. The gentle formula makes it versatile enough for both facial and body use.\u003c\/p\u003e\n\n\u003ch4\u003eQ: Does this serum contain any high-concern chemicals or harsh exfoliants?\u003c\/h4\u003e\n\u003cp\u003eA: No high-concern chemicals are listed in the formulation. The serum relies on rice bran water and niacinamide as its key active ingredients, delivering effective yet gentle exfoliation and brightening without harsh physical or chemical abrasives.\u003c\/p\u003e\n\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"What skin types is the OceAura Rice Brightening Exfoliating Face Serum suitable for?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"This rice brightening face serum is formulated with mild, gentle ingredients that make it suitable for all skin types, including sensitive, oily, dry, and combination skin. 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The gentle formula makes it versatile enough for both facial and body use.\"}}, {\"@type\": \"Question\", \"name\": \"Does this serum contain any high-concern chemicals or harsh exfoliants?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"No high-concern chemicals are listed in the formulation. 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