{"product_id":"purple-shampoo-blonde-silver-gray-hair-toning-color-protection","title":"Purple Shampoo for Blonde, Silver \u0026 Gray Hair | Tone \u0026 Color","description":"\n\u003cp\u003eSay goodbye to brassy, yellow tones with the \u003cstrong\u003eOasis Select Purple Shampoo\u003c\/strong\u003e — a specially formulated toning shampoo designed to neutralize unwanted warm hues and keep your blonde, silver, or gray hair looking brilliantly fresh and true to color.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThis product is a cosmetic\/personal care product. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEliminates Brassiness:\u003c\/strong\u003e The violet pigment formula counteracts yellow and orange tones, restoring cool, clean color with every wash.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColor Protection:\u003c\/strong\u003e Shields color-treated hair from fading, keeping your dye job vibrant and fresh for longer.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColor Fixing Properties:\u003c\/strong\u003e Locks in your desired tone after bleaching or coloring, so your look stays polished between salon visits.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGentle Formula:\u003c\/strong\u003e Designed to cleanse without stripping or drying out your hair, leaving it soft, healthy-looking, and full of shine.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLong Shelf Life:\u003c\/strong\u003e Each bottle has a 3-year shelf life, so you can stock up with confidence.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCompact \u0026amp; Convenient:\u003c\/strong\u003e Each bottle contains \u003cstrong\u003e60g\u003c\/strong\u003e of powerful toning formula — perfect for home and travel use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho Is It For?\u003c\/h2\u003e\n\u003cp\u003eThis purple shampoo is ideal for anyone with:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBlonde (natural or color-treated) hair\u003c\/li\u003e\n  \u003cli\u003eSilver or platinum hair\u003c\/li\u003e\n  \u003cli\u003eGray or white hair\u003c\/li\u003e\n  \u003cli\u003eHighlighted or balayage hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003col\u003e\n  \u003cli\u003eWet hair thoroughly.\u003c\/li\u003e\n  \u003cli\u003eApply a generous amount of purple shampoo, working into a lather from roots to tips.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 2–5 minutes to allow the violet pigments to neutralize brassiness.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with warm water.\u003c\/li\u003e\n  \u003cli\u003eFollow with your favorite conditioner for best results.\u003c\/li\u003e\n  \u003cli\u003eUse 1–3 times per week or as needed to maintain your perfect tone.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2\u003eProduct Details\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNet Weight:\u003c\/strong\u003e 60g\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShelf Life:\u003c\/strong\u003e 3 Years\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBest For:\u003c\/strong\u003e Blonde, silver, gray, highlighted, and color-treated hair\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKey Benefit:\u003c\/strong\u003e Yellow \u0026amp; brassiness toning, color protection, color fixing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eComplete Your Hair Care Routine\u003c\/h2\u003e\n\u003cp\u003ePair your purple shampoo with other targeted hair care essentials for a full salon-quality routine at home. You might also like:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/1-2-layer-home-foldable-mesh-clothes-basket-clothes-net-sweater-anti-deformation-flat-clothes-basket-socks-underwear-tool\"\u003eFoldable Mesh Clothes Basket – Keep Your Hair Towels \u0026amp; Accessories Organized\u003c\/a\u003e\u003c\/li\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/1-2-3pcs-portable-punch-free-bathroom-shelves-wall-mounted-large-capacity-kitchen-storage-rack-triangle-save-space-shower-shelf\"\u003ePunch-Free Bathroom Shelves – Store Your Shampoos \u0026amp; Hair Products Neatly\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eLearn more: \u003ca href=\"https:\/\/www.fda.gov\/cosmetics\/cosmetic-products\/hair-dyes\" target=\"_blank\" rel=\"noopener\"\u003eFDA guidance on hair dyes\u003c\/a\u003e\u003c\/p\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4\u003eQ: How often should I use purple shampoo to remove yellow tones from blonde hair?\u003c\/h4\u003e\n\u003cp\u003eA: For most people with blonde, silver, or gray hair, using the purple shampoo 1–3 times per week is ideal. If your hair has significant brassiness, you can start with more frequent use and reduce once your desired tone is achieved. Leave the product on for 2–5 minutes before rinsing for best toning results.\u003c\/p\u003e\n\n\u003ch4\u003eQ: Is this purple shampoo safe for color-treated or bleached hair?\u003c\/h4\u003e\n\u003cp\u003eA: Yes! The Oasis Select Purple Shampoo is formulated with color protection and color fixing properties, making it well-suited for bleached, dyed, highlighted, and balayage hair. It helps preserve your color investment while neutralizing unwanted warm tones.\u003c\/p\u003e\n\n\u003ch4\u003eQ: Will purple shampoo turn my hair purple?\u003c\/h4\u003e\n\u003cp\u003eA: When used as directed, the shampoo neutralizes yellow and brassy tones without leaving a purple tint. If you leave it on for an extended period beyond the recommended time, a very light tint may appear — this is temporary and typically washes out with regular shampooing.\u003c\/p\u003e\n\n\u003ch4\u003eQ: How much product is in each bottle?\u003c\/h4\u003e\n\u003cp\u003eA: Each bottle contains 60g of purple toning shampoo, making it a convenient size for both everyday home use and travel. The formula has a shelf life of 3 years, so you can stock up without worry.\u003c\/p\u003e\n\u003c!-- production-packaging-notice --\u003e\n\u003ch3\u003eProduction \u0026amp; Packaging Notice\u003c\/h3\u003e\n\u003cp\u003eTo maintain high stock availability and fast shipping times, our items are sourced from multiple verified manufacturing facilities. While the core quality, materials, and product specifications remain identical, you may notice slight variations in the packaging design, manufacturing origin, or the wording of the printed instructions.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"How often should I use purple shampoo to remove yellow tones from blonde hair?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"For most people with blonde, silver, or gray hair, using the purple shampoo 1–3 times per week is ideal. If your hair has significant brassiness, you can start with more frequent use and reduce once your desired tone is achieved. 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The formula has a shelf life of 3 years, so you can stock up without worry.\"}}]}\u003c\/script\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"BreadcrumbList\", \"itemListElement\": [{\"@type\": \"ListItem\", \"position\": 1, \"name\": \"Home\", \"item\": \"https:\/\/oasis-select.com\/\"}, {\"@type\": \"ListItem\", \"position\": 2, \"name\": \"Shampoos \u0026 Bars\", \"item\": \"https:\/\/oasis-select.com\/collections\/shampoos-bars\"}, {\"@type\": \"ListItem\", \"position\": 3, \"name\": \"Purple Shampoo for Blonde, Silver \u0026 Gray Hair | Tone \u0026 Color\", \"item\": \"https:\/\/oasis-select.com\/products\/purple-shampoo-blonde-silver-gray-hair-toning-color-protection\"}]}\u003c\/script\u003e","brand":"Oasis Select","offers":[{"title":"100g yellow removing shampoo new","offer_id":48076033294441,"sku":"3DZ3J8LOZ","price":24.02,"currency_code":"USD","in_stock":true},{"title":"100g Hair Mask","offer_id":48076033327209,"sku":"B7X68X7DP","price":24.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/7931\/3257\/files\/47f508ff4d5ba493048d90683507.jpg?v=1789686384","url":"https:\/\/oasis-select.com\/products\/purple-shampoo-blonde-silver-gray-hair-toning-color-protection","provider":"Oasis Select","version":"1.0","type":"link"}