Hoygi Rice Essence Brightening Face Serum – Niacinamide 30ml

Unlock a luminous, even complexion with the Hoygi Glow Brightening Rice Essence Serum — a lightweight, fast-absorbing face serum powered by Rice Bran Water, Niacinamide, and Ceramide EOS. Whether you struggle with dullness, uneven skin tone, dryness, or oiliness, this all-in-one brightening serum delivers visible radiance from the very first use.

Made in China.

FDA Disclaimer: These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Why You'll Love It

• Brightens Skin Tone: Niacinamide precisely targets uneven tone, reduces dark spots, and promotes a clearer, more radiant complexion.
• Fights Dullness: Rice Bran Water revives tired, dull skin and enhances overall brightness — even when fatigue or dryness takes its toll.
• Deep Moisturisation: Replenishes and locks in long-lasting hydration, smoothing dryness and preventing flaking for a plump, comfortable feel.
• Repairs & Nourishes: Ceramide EOS helps rebuild your skin barrier, boosts resilience, and reduces roughness for visibly softer skin.
• Oil Control: Balances sebum production to keep shine in check without stripping moisture.
• Non-Sticky Formula: Absorbs quickly and leaves zero sticky residue — seamlessly layers under moisturiser or SPF.
• Suitable for Most Skin Types: Formulated for dry to normal skin, and gentle enough for everyday use.

Key Ingredients

• Oryza Sativa (Rice) Bran Water — Rich in antioxidants and vitamins that brighten and protect.
• Niacinamide (Vitamin B3) — Clinically studied for reducing pigmentation, minimising pores, and boosting skin elasticity.
• Ceramide EOS — Strengthens the skin barrier and locks in essential moisture.

Learn more about the role of Niacinamide and skin barrier health from the NIH Office of Dietary Supplements – Niacin.

Product Details

• Brand: Hoygi
• Size: 30ml (Boxed)
• Formulation: Liquid Serum
• Shelf Life: 3 Years
• Certification: CPNP
• High-Concern Chemicals: None
• Storage: Store in a cool, dry place away from direct sunlight.

How to Use

1. Cleanse and gently pat your face dry.
2. Apply a few drops of serum and spread evenly across your face and neck.
3. Massage in gentle circular motions until fully absorbed.
4. Follow with your favourite moisturiser or SPF for best results.
5. Use morning and/or evening for visible long-term improvement in skin translucency and radiance.

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Frequently Asked Questions

Q: What skin types is the Hoygi Glow Rice Essence Brightening Serum suitable for?

A: This brightening face serum is formulated primarily for dry to normal skin types, but its lightweight, non-comedogenic formula makes it suitable for most skin types. The oil-control feature also makes it a great option for those with combination skin concerns.

Q: How long does it take to see results from this brightening serum?

A: Many users notice an initial glow and improved hydration after the first few uses. For significant improvements in skin tone evenness, dullness reduction, and translucency, consistent daily use over 4–8 weeks is recommended.

Q: Can I use the Rice Essence Serum with other skincare products?

A: Yes! The serum absorbs quickly and leaves no sticky residue, making it easy to layer under moisturisers, sunscreens, or other treatments. Apply it after cleansing and before heavier creams or SPF for best results.

Q: Is this serum safe to use every day?

A: Yes, this serum is designed for daily use. Its gentle formula — free from high-concern chemicals — makes it safe for morning and evening routines. Always perform a patch test before first use if you have sensitive skin.