PURC Brazilian Keratin Hair Treatment – Smooth & Repair 100ml
PURC Brazilian Chocolate Keratin Hair Treatment – Salon-Quality Results at Home
Tired of frizzy, dry, or damaged hair? The PURC Brazilian Chocolate Keratin Treatment is a professional-grade smoothing solution that repairs, nourishes, and straightens all hair types in just 30 minutes. Whether you're doing it yourself at home or using it in a salon, this 100ml keratin treatment delivers visibly smoother, shinier, and healthier-looking hair that lasts up to 3 months.
Disclaimer: This product is a cosmetic hair care treatment and has not been evaluated by the Food and Drug Administration. It is not intended to diagnose, treat, cure, or prevent any disease.
Made in Mainland China.
Key Benefits
- ✅ Repairs damaged, dry hair in just 30 minutes
- ✅ Straightens and smooths frizzy or curly hair
- ✅ Eliminates frizz for a sleek, polished finish
- ✅ Adds intense shine and softness to dull hair
- ✅ Long-lasting results – straight, smooth hair for up to 3 months
- ✅ Suitable for all hair types, unisex formula
- ✅ Can be used at home or in a salon
What's Included
1 x 100ml PURC Brazilian Chocolate Keratin Treatment
Available in 0% (Formaldehyde-Free), 5%, 8%, or 12% formalin concentrations — choose based on your hair type and curl level.
Which Strength Should I Choose?
| Formalin Level | Best For |
|---|---|
| 0% (Formaldehyde-Free) | Slightly curly or mildly damaged hair |
| 5% Formalin | Normal curly hair / some damage; Asian, Middle East, European, Russian hair |
| 8% Formalin | Deep curly or more damaged hair; Asian, Middle East, European, African, South American hair |
| 12% Formalin | Very curly or heavily damaged hair; African, South American hair |
⚠️ Important Notes:
- If your hair is naturally very curly, choose 8% or 12% formalin.
- If your hair is blonde/golden, avoid the formaldehyde-free version (may cause colour to turn orange). Choose 5% or higher instead.
- For hair longer than 17 inches, we recommend purchasing 2 sets.
- This product has a strong smell — always use in a well-ventilated space or wear a mask.
Step-by-Step Application Guide
- Wash hair twice (chemically treated) or three times (virgin hair) with a purifying shampoo.
- Blow-dry hair to 100% dry.
- Shake bottle well; pour 2–3 oz of keratin treatment into a bowl. Apply to hair with a brush in ½-inch sections. Comb through each section until completely saturated. (Wear gloves during application.)
- Place hair in a shower cap.
- Allow hair to absorb solution: 20 minutes for chemically treated/damaged hair; 30 minutes for resistant or coarse hair. Blow-dry to 100% dry.
- Divide dry hair into 4 sections using a heat-resistant comb.
- Using a 450°F (230°C) flat iron, work from nape of neck in 1/8-inch sections. Move iron slowly from root to ends 5–7 times (7–10 times for very curly/coarse hair). Reduce heat to 430°F for chemically treated hair.
- After 72 hours (3 days), wash hair with a sodium chloride-free keratin shampoo and conditioner.
Explore More Hair Care Essentials
Complete your hair care routine with these related products:
- 10-Pack Bamboo Charcoal Soft Toothbrush Set – Deep Clean
- 10-Pack 24K Gold Hyaluronic Acid Face Masks – Korean Skincare
Learn More About Hair Health
For tips on maintaining healthy hair and understanding hair treatments, visit the National Institutes of Health (NIH) – Hair Cosmetics Overview.
Frequently Asked Questions
Q: How long do the results of the PURC Brazilian Keratin Treatment last?
A: With proper care, the smoothing and straightening effects of the PURC Brazilian Chocolate Keratin Treatment can last up to 3 months. To prolong results, use a sodium chloride-free shampoo and conditioner after the 72-hour post-treatment window.
Q: Can I use the PURC Keratin Treatment at home without a professional?
A: Yes! The PURC keratin treatment is designed for easy DIY use at home. The entire application process takes approximately 30 minutes, making it a cost-effective alternative to salon keratin treatments. Just follow the step-by-step application guide included and ensure you work in a well-ventilated area.
Q: What formalin concentration is right for my hair type?
A: Choose based on your curl level and hair damage: 0% (formaldehyde-free) for light curl/minimal damage, 5% for normal curl/some damage, 8% for deep curl/more damage, and 12% for very curly or heavily damaged hair. Those with blonde or colour-treated hair should avoid the formaldehyde-free option to prevent colour shifting.
Q: Is the PURC Keratin Treatment suitable for all hair types?
A: Yes, the PURC Brazilian Keratin Treatment is formulated for all hair types and is unisex. Whether you have fine, coarse, chemically treated, naturally curly, or frizzy hair, there is a suitable concentration level to meet your needs.
Details
This product is crafted with quality materials to ensure durability and performance. Designed with your convenience in mind, it seamlessly fits into your everyday life.
Shipping & Returns
We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
We are committed to ensuring a positive shopping experience for all our customers. If for any reason you wish to return an item, we invite you to reach out to our team for assistance, and we will evaluate every return request with care and consideration.