Rice Bran AHA PHA Arbutin Brightening Exfoliating Serum 50ml

Reveal your most radiant, refined skin with the Eelhoe Rice Exfoliating Serum — a daily-use brightening serum powered by Rice Bran Extract, AHA, PHA, and Arbutin. This lightweight formula gently resurfaces skin, evens out tone, and minimises the appearance of pores for a visibly smoother, glowing complexion.

This product is a cosmetic and is not intended to diagnose, treat, cure, or prevent any disease. These statements have not been evaluated by the Food and Drug Administration.

Key Benefits

• 🌾 Rice Bran Extract — Gently dissolves the look of dull, rough surface texture to unveil softer, more polished skin.
• ✨ AHA + PHA Exfoliating Complex — Alpha- and poly-hydroxy acids work together to encourage natural cell turnover, leaving skin looking brighter and more even-toned.
• 💎 Arbutin Brightening Agent — Helps visibly reduce the appearance of dark spots and uneven pigmentation for a luminous, healthy glow.
• 💧 Lightweight & Non-Sticky — Fast-absorbing liquid texture leaves zero greasiness or residue. Non-comedogenic — suitable for daily use on all skin types.
• 🌿 Pore-Refining Formula — Helps tighten and minimise the visible appearance of enlarged pores with continued use.

How to Use

1. After cleansing, apply a small amount of serum to the face and neck.
2. Gently pat into skin until fully absorbed.
3. Follow with your favourite moisturiser.
4. Use daily — morning and/or evening. Always apply SPF during the day when using AHA/PHA products.

Product Specifications

• Brand: Eelhoe
• Volume: 50ml
• Formulation: Liquid Serum
• Key Ingredients: Rice Bran Extract, AHA, PHA, Arbutin
• Suitable For: All skin types, daily use
• Shelf Life: 3 years
• Certification: CPNP (Certificate No. 20220116)
• Made in: China

Pair It With

Complete your skincare routine with these complementary products:

• 0.3ml & 0.5ml Ampoule Head Cap Adapter for Hyaluronic Pen
• 0.3ml & 0.5ml Hyaluron Pen Ampoule Head Cartridge | Skin Care

Expert Resources

Learn more about how AHA and PHA exfoliants work on skin from the U.S. Food & Drug Administration — Alpha Hydroxy Acids in Cosmetics.

Frequently Asked Questions

Q: Can I use this rice exfoliating serum every day?

A: Yes — the Eelhoe Rice Exfoliating Serum is formulated for daily use. Its gentle AHA and PHA complex is designed to be mild enough for regular application. If you are new to exfoliating serums, we recommend starting every other day to let your skin adjust, then building up to daily use.

Q: Do I need to wear sunscreen when using this serum?

A: Absolutely. AHA and PHA ingredients can increase your skin's sensitivity to sunlight. Always apply a broad-spectrum SPF 30+ sunscreen during the daytime to protect your skin and maintain the brightening benefits of the serum.

Q: Is this serum suitable for sensitive skin?

A: This serum features PHA (Poly Hydroxy Acid), which is widely regarded as a gentler alternative to traditional AHAs, making it a great option for those with more sensitive skin types. As with any new skincare product, we recommend performing a patch test on a small area before full-face application.

Q: What is Arbutin and what does it do in this serum?

A: Arbutin is a naturally derived brightening ingredient that helps visibly reduce the appearance of dark spots, hyperpigmentation, and uneven skin tone. Combined with Rice Bran Extract and the AHA/PHA exfoliating complex in this serum, Arbutin supports a brighter, more even-looking complexion with regular use.